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ShareChat

Ops / Offline-First

Product Manager, Real Money Gaming

Oct 2020 - Oct 2022·Bangalore, India

Built and scaled Jeet11 (fantasy sports) from 1Cr to 30Cr monthly GMV through a 10,000+ retail outlet network across 10+ states and 50+ cities. The network also enabled virtual rooms recharges for ShareChat's 160M+ MAU platform — a primary revenue driver for the parent company.

1Cr/mo

Starting GMV

30Cr/mo

Peak GMV

30x in 24 months

Growth

20% MoM

MoM Growth

10,000+

Retail Outlets

— Challenges & Learnings

Competing with Dream11 ($8B)

Found asymmetric wedge: target top 5% offline, 12% commission vs 15%, Rs 100 CAC vs Rs 500.

Distribution without Play Store

Google blocked fantasy apps. Turned constraint into moat with 10,000+ physical distribution outlets.

Monetizing users without bank accounts

Cash-in via retail outlets. Extended same infra to enable ShareChat virtual rooms recharges.

Offline ops inside a tech-first company

ShareChat processed 2.4M req/sec. Proved offline value through 30x GMV growth + platform revenue.

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